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This paper will consider the rationale and effectiveness of SMEsupport policies in the award of public procurement (PP) contracts. One group of economic justifications for SME policies derives from the notion that awarding PP contracts to SMEs (and micro-enterprises) encourages innovation, entrepreneurship and so contributes to job creation, economic growth and can support local and regional developments to the benefit of wider society. The link between SMEs, innovation and economic growth has often been assumed in PP policy-making. While some studies show higher growth rates in small than larger firms, others indicate, to the contrary, that many micro and small enterprises, and particularly informal businesses, are not actively seeking to grow. This paper will assess how effective SME policies may be, and questions the extent to which they are properly evaluated.

DRAGONS represent times far away and marvellous, where none of the ordinary work‐a‐day worries can torment mankind. In Dragon‐Land there are turreted castles, feasts of nightingale tongues, and pomegranates served in golden bowls. Here all men are the bravest of knights, victorious in battle and love, and all women are beautiful and gentle, and wait for lovers in hidden gardens of roses and lime trees, the while they weave tapestries of unicorns and wyverns.

The purpose of this paper is to understand from the knowledge management perspective how the mechanism of different voluntary compliance behaviors works and how information technology is used for compliance management in corporate settings where privacy and security issues are getting critical due to the advancement of big data and artificial intelligence.

In this study, the authors propose a structural model based on the theory of planned behavior and the IT relatedness theory that behavioral belief about compliance and social pressure affect compliance knowledge and compliance intention, and compliance knowledge partially mediates the impact of both independent variables on compliance intention. The authors surveyed with a structured questionnaire 975 employees of a major Korean energy company, S-OIL, which deploys a compliance support system. The respondents are classified into two groups: an Active IT Utilization Group and a Passive IT Utilization Group.

The results of our empirical examination show that compliance intention belief and social pressure influence compliance intention, and further, that compliance behavior is mediated by compliance knowledge – in both the active IT utilization group and the passive IT utilization group. However, the significance of each path coefficient, R square and the mediation effect in Model 1 (passive IT utilization group) are obviously a poor contrast to Model 2 (active IT utilization group). Also, the path from behavioral belief to compliance knowledge and social pressure to compliance knowledge show a significant moderating effect of IT utilization level.

This paper aims to promote more effective voluntary compliance behavior by increasing the understanding of the impact differences of the preceding factors, and the ways in which those are related to the knowledge management practice in terms of both knowledge itself and its support systems, i.e. compliance support system.

GLASGOW was later by about one hundred and thirty years than some of the Scotch towns in establishing a printing press. Three hundred years ago, though Glasgow contained a University with men of great literary activity, including amongst others Zachary Boyd, there does not appear to have been sufficient printing work to induce anyone to establish a printing press. St. Andrews and Aberdeen were both notable for the books they produced, before Glasgow even attempted any printing.

I ENTERED the literary world late in the immediate post‐war years when changes of literary taste and loyalty were already in the air. The first broadcast I gave was, I remember, an attack upon Virginia Woolf. Her books had nurtured me as an adolescent, and I was in reaction against her influence.

THE end of October saw the return of most of our overseas visitors, continental and otherwise, to their homes, leaving with us pleasant memories of a mutually successful visit. The Englishman's proverbial difficulties with foreign tongues, even of neighbouring France, did not complicate matters unduly or reduce too much those interchanges which conference and school afforded. We can repeat our frequently‐expressed hope that there will be an ever increasing series of visits, both of the foreigner to England and of ourselves as foreigners to other countries. We would welcome longer stays in both cases. Nothing but good can come from them.

The purpose of this paper is to analyze how national stereotype, country of origin (COO), and fashion brand’s images influence consumers’ brand evaluations and purchase intentions regarding fashion collections. Korea (Seoul) and overseas (New York and Paris) collections are compared and analyzed.

The authors conduct a structural equation modeling and multi-group analysis using data collected from Seoul, New York, and Paris.

Consumers make higher brand evaluations and ultimately have stronger purchase intentions toward fashion collections from countries that have stronger COO and fashion brand images. In the context of fashion collections, COO image is greatly influenced by a nation’s political economic and cultural artistic images. In addition, comparing the domestic Seoul fashion collection with New York and Paris collections reveals that a national stereotype images, COO images of fashion collection, and fashion brand’s images cause different brand evaluation and purchase intention.

The overarching value of the study is that it expands COO research, which has been limited to actual products. Also, the results provide a basic foundation for establishing marketing strategy based on COO image as a way to enhance the development and image of fashion collection.

Although multi-brand loyalty (MBL) in consumer markets has been identified in previous brand loyalty research, empirical studies have not yet explored the facets of its different types. This paper aims to have a deeper understanding of MBL by investigating its different types and facets.

This study uses a sequential, qualitatively driven mixed-method design consisting of in-depth interviews and supplementary survey research.

The findings of this study suggest that mood congruence, identity enhancement, unavailability risk reduction and market competition are the most important facets that explains the two types of MBL (complementary-based and product substitutes). Furthermore, the findings show that the family factor can motivate consumers to be multi-brand loyal by adding brands to an initially family-endorsed brand.

This study advances the conceptual foundations of MBL and extends previous research on brand loyalty. Some of the findings may be limited to the economic and cultural context of relatively affluent countries with an abundance of market offers.

Marketing managers gain insights into how to manage brand loyalty and how to transition from MBL to single-brand loyalty.

The study generates novel insights into the facets of different types of MBL.